HotTeaMama

HotTeaMama had an established Shopify store, but the existing theme limited how content could be presented and managed.

Creating new layouts or adapting pages around campaigns and product information often required additional development work. The store needed a stronger visual foundation and a more flexible collection of sections that could be reused across different pages.

I helped move the store onto a suitable premium Shopify theme and adapted it around the HotTeaMama brand, products and content requirements.

The work included building custom pages and reusable sections that could be managed through Shopify’s theme editor. This gave the team greater control over headings, imagery, supporting content and calls to action without needing code changes for routine updates.

I also reviewed the storefront structure and customer journey so that information was presented more clearly across the site.

The redesigned store provides a clearer and more consistent experience while giving the HotTeaMama team more flexibility to manage content internally.

Reusable sections make it easier to create and update pages as campaigns, products and priorities change. The store now has a stronger foundation for ongoing development without making everyday content changes unnecessarily complicated.